The DCCC and FBCS are collaborating with NBH to bring you this seminar of B2B Branding: Today, Tomorrow and the Future. Accompanying the seminar, there will be a delightful morning buffet and a cozy networking session after the seminar.

Event details

Technology's influence on business management is nothing new. What's different today is the speed at which technology is developing; and pandemic effects has sped up the digitalization process. B2B communication and the way brands bring products to the market have been disrupted by a constantly evolving tech environment, and digital marketing strategies requires a more fluid approach than ever.

Having a global digital marketing strategy isn't enough - you need a localized strategy for the Chinese audience, adapted to the complex landscape of China's social commerce. In this seminar, NBH will present the key factors to a successful client communication.

The following topics will be covered:

- Website

A website is by no means a static revelation!

- SEO & Content

Many websites are already constructed for Google's SEO – is your website Baidu-optimized?

- Experience Integration

Are traditional exhibitions and fairs also a large part of your business?

- Social Media

Are you avoiding using Chinese social media due to its heavy labor and engagement intensiveness? Behind each business there are people who also spend most of their time on social media.

- Campaigns

Visitors in the digital landscape is vital - without them you will not be able to grow your business or the brand in China.

Tickets

The ticket for member is 150, and for non-member is 200.

There will be a morning buffet at the event.

To get a ticket, please register through the following link

B2B Branding: Today, Tomorrow and the Future Seminar (dccc-shanghai.com)​ or by scanning the QR code available in the Document.

About NBH

NBH is a digital agency capturing the Chinese customers. In the world where China's digital communication channels are unique from the rest of the world, our marketing experts, create and build strong presences and campaigns that inspire action and deliver measurable business results. NBH is based in Shanghai, Stockholm, Copenhagen, Helsinki and Reykjavik, and are official trusted partner of Tencent, Douyin, Alipay and Ctrip.